digital marketing agency questions

What Questions do Marketing Agencies Ask for Business Proposals

Marketing Agency Questions to Clients:

I have compiled a series of marketing agency questions that will help both the digital agency and the client to answer specific questions regarding their objectives and their audience to align with their products and services.

  • What are your business goals and objectives?
  • What is your mission statement?
  • Why does your business exist?
  • What is the purpose of your product and/or services?
  • What problems do your solve for your audience?
  • What is your ultimate purpose?
  • Who is your target audience?
  • Where is your business located?
  • What products and services you offer and why? to whom?
  • Do you need a lead gen site or an e-commerce one(physical or virtual products)?
  • What competitive advantage does your business offer?
  • What other specific questions of your business are we not asking?
  • What are your prices compared to your competitors?
  • Have you done market and audience research, and competitive analysis?
  • Have you researched if there is a market need for your business?
  • Is your business location strategic for advertising your products and/or services?
  • What is your marketing strategy, projections, and predictions for your business?
  • Who are your competitors? How do you stand out from them?
  • Where are your business operations located? What do your outsource? Which services?
  • Do you offer higher quality services/products and affordable prices?
  • What can you give to your customers/clients that adds value to their lives?
  • What does your brand represent?
  • What values, principles, and ethics does your brand entail?
  • What is the story of your Brand?
  • What are your margins?
  • Does your employees feel empowered and motivated to work in your business culture?
  • Does your brand make them feel they are growing and contributing to this world?
  • What are your strategic decisions for your business?
  • How do you keep your customers loyal?
  • What problems do you solve for your customers?
  • Do you have a business plan?
  • Do you have an executive summary?
  • What problems do you solve for your target market?
  • What do customers feel when they exchange value with your brand?
  • What experience do customers have when engaging with your audience?
  • Do you have a research and development team on your business?
  • How do you solve customer disputes?
  • What do you do with unhappy customers?
  • Do you offer service guarantee and product warranties? for how long?
  • Does your online business reputation positive or negative?
  • What knowledge or advantage do you have that your competitor doesn’t?

Digital Marketing & Online Brand Management Questions:

  • Why do you need an online website? What are the objectives?
  • like Simon Sinek said, Start with the why. Why you?
  • Is your business idea & our digital marketing agency a great fit to have a partnership? Why? How? What is the end goal? (client perspective).
  • How will you solve the problems of your target audience? How long will it take to solve the problem?
  • Who is your target audience? (psychographic, demographic, behavioral, geographic).
  • Do you have the employees, partners, & resources to produce the material, logistics management, & shipping process to deliver the product and/or service to the client/customer?
  • Are you tracking your operational costs and profit margins?
  • Will we be tracking digital analytics? We recommend a data-driven informative approach to your digital marketing strategy to track progress and deliver results.
  • Is your niche highly competitive on the location you are targeting your audience?
  • Can you give/provide how-to videos and digital resources to users on your website that are seeking for information in order to capture their information and email to put them on a marketing automation process?
  • How will you improve your product/service delivered to your customers?
  • Do you have a brand logo, name, and domain name?
  • Would you like to have us develop a digital marketing strategy after your website is launched?
  • Do you gather testimonials from your customers/clients?
  • Do you have any ideas you want to create for your target audience?
  • Do you have case studies or testimonials you would like to share with your website?
  • What do you do to make your customers happy?

Have questions? Contact Gem Techs and we can help you today to grow the value of your business. 🙂

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